Why Is It Called ‘Foley’ Artist, Anyway?

It was the late 1920s and Jack Foley was a producer, director and writer working at Universal Pictures at its old location on Ventura Boulevard in the San Fernando Valley. Just up the road on Barham Boulevard, competing studio Warner Bros. was busy filming The Jazz Singer. When The Jazz Singer, with snippets of sound, was a success in 1927, neighboring Universal soon realized it would have to jump on the sound bandwagon.